Tis' the season where my world is consumed with the spirit of giving and good will to man. That's right children, it's Xmas in May, better known as Taste of Potrero.
You all know the story by now... My kid goes to public school. The system is in the shitter. We need serious shekels to keep the thing going. So, we do what every poor school would do, we put on a serious food event. Duh!
First year brings in $40k. Second we hit $93k. But this year is different. The school has grown by small bits, which puts us in a different bracket for district funds. So, get this... we are in an even deeper hole. We barely were able to get PE, art, computers, literacy and supplies last year and the funding drops out so we're short two (that's 2 not 1 but 2) teachers for next year. We're nearly $200k behind in our budget. We've got some fundraising to do.
Taste of Potrero always had great talent. Restaurant owners and chefs are rockstar heroes for this sort of stuff. First year we led with Flour + Water, Hapa Ramen, Bon Vivants, Tacolicious. Next year we brought in Ame, Comstock Saloon, Nojo, Hog & Rocks. There's never been a question that this event is top-knotch.
But we've just completely outdone ourselves for 2013. Make no mistake about it - we have the best lineup of restaurants of any event in the city. Add to that the fact that tickets are all-inclusive this year (meaning taste and drink to your heart's / liver's delight / demise). VIP ticket holders will get exclusive access to Trick Dog, Smitten Ice Cream, American Bao Bar, Commonwealth and, get this, State Bird Provisions.
Not to be outdone, general admission will add in the likes of HiLo BBQ, Wise Sons Deli, Lolinda, Roli Roti (yes, the ones with the lines) and Beretta, Comstock, Homestead pouring their devilish elixirs. There's nearly 30 vendors this year and EVERY last one of them are high quality. Check out the full list here.
So, if you like food and are a human living within a driving distance to San Francisco, you owe it to yourself, the kids, your holy maker and me to get you're butt over to Taste of Potrero. Details follow. Tickets on sale now.
Taste of Potrero
May 9, 2013
934 Brannan St., San Francisco
6-7pm (VIP Exclusive Preview)
7pm - Midnite (Main Event)